Ecommerce marketing services, run as one system

Sidekicks runs the full set of channels an ecommerce brand needs, from how customers find you through to what brings them back. Below is what each part does, and underneath that, what changes when they run together.

01
Top of funnel · Demand

How customers find you

3 services

Search and AI visibility

Ranking in Google still sends buyers, and the assistants now answer plenty of questions before anyone clicks through. We build for both, so your pages rank and your brand gets named inside AI answers from ChatGPT, Perplexity, and Google's AI Overviews. It is a wider surface than search alone, and most of it is still open.

SEO and AEO

Social

Content that builds demand before anyone is ready to buy, so your paid media is not the only thing introducing you to people.

Social media marketing
02
Mid funnel · Conversion

What they land on

2 services

Web design and build

Your storefront decides whether any of the traffic converts. We build on Shopify and Webflow, and builds go live in 14 days rather than becoming a quarter-long project.

Shopify
Webflow
Live in 14 days

Creative

Photography, video and design produced in house. We shoot your actual products in real spaces, which means the imagery matches what a customer receives.

Branding and creative
03
Post purchase · Retention

What brings them back

1 service

Email and retention

Usually the fastest revenue in the building, because the audience already exists and already bought. Flows, campaigns and segmentation in Klaviyo, focused on the sequences that recover orders you have already paid to acquire.

Email marketing
04
Underneath all of it · Direction

What directs all of it

Strategy

Which channels get budget, in what order, and what has to be true for the plan to work. Every engagement starts here, because the sequencing decides how quickly the rest of it pays back.

Marketing strategy

Why running them together matters

Each channel makes the others work harder. Search and social build the audience that paid media retargets. Creative feeds the ads and the emails. Your site converts the traffic all of them send. Email brings back the buyers who leave without ordering.

Run together, you get one number that tells you whether the whole thing is working, rather than several that each look fine on their own.

That is why we report in blended CAC, MER, and contribution margin.

Blended CAC
What a customer costs you across everything, not per platform.
MER
Total revenue against total spend, so no channel takes credit twice.
Contribution margin
What is actually left after the sale, which is the number you spend.

What it costs

Retainers
$3,500/ mo and up

Retainers start at $3,500 a month and cover multiple channels.

One-time projects
$1,200and up

One-time projects start at $1,200.

Website builds
$1,200–$6,000

Website builds run $1,200 to $6,000 and go live in 14 days.

Ad spend
Zero markup

Your ad spend goes straight to the platforms and we never mark up media.

Not sure which of these you need?

Send us your store and we will tell you what to fix first, in order. No call required.

Get a free teardown